After an evolutionary FMCG career of 12 years in commercial functions within Danone and Mars, Arnold joined the world of entertainment, games and eCommerce. First, with Mattel in 2008, then moving to Electronic Arts (EA) and later Hasbro.
As a Senior Sales Director for 9 years, Arnold is focused on and passionate about the dynamics of change and shaping the future. His expertise is identifying strategies to succeed and preparing organisations and teams to be change-ready. Arnold joined eBusiness institute in spring 2020 as Account Director.