Our CEO & Founder Luigi Matrone explains why Retail Search is as important as Google when it comes to consumers researching products to buy online.
Find all our Webinars, Articles and Videos here for the latest insights and analysis on Retail Digital Media across different categories.
Do you rely on physical stores or salons as primary or key distribution channels? Our CEO & Founder Luigi Matrone explores how digital activations could play a key role in helping such businesses generate demand and kick-start sales again when the COVID-19 crisis comes to an end.
Valentine’s Day can be a huge eCommerce sales opportunity for brands, so which strategies and tactics can help your company make the most of it?
Our CEO & Founder Luigi Matrone is a contributor to the prestigious Forbes Agency Council, where experts share best practices with the Forbes business community. In an article he wrote for Forbes that we’ve reproduced here, Luigi describes the five-step process we use at eBusiness Institute to create stellar Product eContent.
As we approach the end of the calendar year, we wanted to recap – particularly for new readers of this blog – some of the best actionable eCommerce learnings we have shared here during 2019.
Annual shopping day Cyber Monday consistently outperforms the more talked-about Black Friday, and is an increasingly competitive battlefield for brands. Amazon expert Jérôme de Guigné reveals ways that brands can come out on top.
Black Friday spending continues to go from strength-to-strength, but how can brands keep ahead of the competition? Amazon expert Jérôme de Guigné offers some great tips.
With the holiday season fast approaching, our CEO Luigi Matrone shows you strategies and tactics your business should implement to take full advantage of this incredible annual eCommerce sales opportunity.
This is the third and final part in our blog article series based on the keynote our experts delivered at the PRS IN VIVO business breakfast. In the first, we covered the evolution of the consumer journey; in the second, how the retailer landscape is changing. Here, we give you a flavour of the tried-and-tested methodology we use to help brands select the right retail partner.
China’s Singles Day dwarfs the West’s Cyber Monday and Black Friday shopping days in terms of engagement and sales. And Singles Day – and the powers like Alibaba that drive it – very much have the West in their sights. So, what can Western eCommerce platforms and brands learn in order to take advantage of this incredible sales opportunity?