The West may be embracing eCommerce in a big way – especially in light of the COVID-19 pandemic – but Chinese online shopping culture is on a whole new level.
As the rise in the popularity of eCommerce continues unabated, we recommend strategies that brands and retailers should be using to capitalise on this trend and ensure future success.
Western brands will need to invest heavily in their Product eContent if they are to compete on the new WhatsApp Pay social commerce platform.
The rapid pace of constant change catches many marketers off-guard – how can organisations help their marketers build the skills and sharpen the tools they need to thrive in the future?
Are you as excited as we are about Facebook and Instagram Shops? Learn about how we think brands should be using these groundbreaking new eCommerce channels.
What will the most important eCommerce trends of 2020 and beyond be? That’s the question that we put to our team of experts, who between them have an incredible amount of experience of advising brands on successful eCommerce strategies.
Our CEO and founder, Luigi Matrone, has been interviewed by Wonderflow – the customer feedback solution that turns the Voice of the Customer into actionable insights – as part of a series that aims to inspire and aid true customer-centricity. The series looks to highlight the implementation and integration of customer experience and the voice of the customer in different sectors and industries.
Mert Bürian and Yannis Boukas, two of eBusiness Institute’s top consultants, will be key speakers at a business breakfast hosted by PRS IN VIVO at the Grand Hotel Kempinski, Geneva, on the morning of 8th October.
Our CEO and Founder Luigi Matrone, a world-leading expert on eCommerce and digital consumer trends, was invited to be an Alcon Gaze keynote speaker at the inaugural event on 18th September.
Luigi Matrone, eBusiness Institute CEO and Founder, has been invited to speak at Alcon Gaze 2019 because he is recognised as a world-leading expert on eCommerce and digital transformation.