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Navigate the new world with Big Data

It’s vital that marketers get a firm grasp of Big Data & AI if they are to deliver successful strategies and activations in the post-pandemic ‘new world’.

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Marketers: it’s time to sharpen your tools and prepare for the post-COVID world

The rapid pace of constant change catches many marketers off-guard – how can organisations help their marketers build the skills and sharpen the tools they need to thrive in the future?

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Have Big Data & AI internal capability gaps been barriers to your company’s success during COVID-19?

Companies with Big Data & AI internal capabilities that allow them to spot opportunities and anticipate problems have thrived during the COVID-19 crisis.

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Davos 2020: shaping the future of the digital economy

We’ve told you about how our CEO Luigi Matrone is among the experts at Davos 2020 and have shared the key learnings from the ‘Shaping the future of consumption’ session. Here, we pull out the highlights from ‘Shaping the future of the digital economy’.

What are Data & Analytics?

Data & Analytics give businesses a competitive edge by allowing them to understand their customers, be agile, move quickly to take advantage of opportunities, boost sales, improve efficiencies and, ultimately, drive profitability. But what are Data & Analytics, exactly?