Mobile content is critical to online brand and sales success

On October 16, 2019

In the third and final part of the blog series based on our CEO Luigi Matrone’s keynote to the Alcon Gaze eCommerce conference, we demonstrate the critical importance of quality mobile content to brand and sales success.

Big brands in attendance as our experts reveal new retail landscape insights at PRS IN VIVO business breakfast

On October 14, 2019

In this article, we give a quick summary of the retail landscape insights Mert Bürian and Yannis Boukas presented at the PRS IN VIVO business breakfast in Geneva.

It takes great content to create a great Shopper Experience

On October 9, 2019

In the second part of the blog series based on our CEO Luigi Matrone’s keynote to the Alcon Gaze, we explore why Great Content is critical for creating a great Shopping Experience.

How VR and AR are shaping the future of eCommerce

On October 2, 2019

In this article, we take a deep dive into how VR and AR can shape the future of eCommerce - and ask if your business is ready for them.

Shopper Experience is a key driver of online success for brands

On September 30, 2019

In the first part of a three-part series of blog posts on the expert insights shared by our CEO Luigi Matrone at Alcon Gaze 2019, we explore the critical importance of the online shopper experience.

Join our experts for the latest retail insights at the PRS IN VIVO business breakfast

On September 24, 2019

Mert Bürian and Yannis Boukas, two of eBusiness Institute’s top consultants, will be key speakers at a business breakfast hosted by PRS IN VIVO at the Grand Hotel Kempinski, Geneva, on the morning of 8th October.

Is price all there is to win online? Highlights from Luigi Matrone’s Alcon Gaze keynote

On September 23, 2019

Our CEO and Founder Luigi Matrone, a world-leading expert on eCommerce and digital consumer trends, was invited to be an Alcon Gaze keynote speaker at the inaugural event on 18th September.

Luigi Matrone to be a key speaker at groundbreaking Alcon Gaze 2019 conference on the future of eCommerce

On September 13, 2019

Luigi Matrone, eBusiness Institute CEO and Founder, has been invited to speak at Alcon Gaze 2019 because he is recognised as a world-leading expert on eCommerce and digital transformation.

Getting down with the kids on TikTok

On September 10, 2019

We explore TikTok as a powerful channel for influencing teen behaviour because we see big western brands and agencies ignoring this phenomenon.

How the Subscription Economy is transforming consumer behaviours

On September 9, 2019

In this article we explore the Subscription Economy - in which the consumer pays a fee to subscribe and receive a product or service on a recurrent basis - and its impact on consumer behaviour.

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