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Marketers: it’s time to sharpen your tools and prepare for the post-COVID world
/in All, Data & Analytics, Digital, Modern Marketer, News /by eBusiness Institute TeamThe rapid pace of constant change catches many marketers off-guard – how can organisations help their marketers build the skills and sharpen the tools they need to thrive in the future?
eCommerce copywriting is key to driving sales
/in All, Digital, eCommerce, eContent, Retail Digital Media /by eBusiness Institute TeamWith demand for online shopping skyrocketing, brands will need great eCommerce copywriting to stand out from the competition and drive sales in a post-COVID world.
How should brands use Facebook and Instagram Shops?
/in All, Digital, eCommerce, eContent, News /by eBusiness Institute TeamAre you as excited as we are about Facebook and Instagram Shops? Learn about how we think brands should be using these groundbreaking new eCommerce channels.
People before technology – the number one rule in Digital Transformation
/in All, Digital, Digital Transformation /by eBusiness Institute TeamYou could be forgiven for thinking that technology is the most important factor in any Digital Transformation. But, as our considerable experience of guiding clients through Digital Transformations tells us, people are actually the most important factor.
Could you improve the way you manage your Retail Digital Media?
/in All, Digital, eCommerce, Retail Digital Media /by eBusiness Institute TeamYour organisation’s Sales teams must improve their capabilities and master the fundamentals if they are to enjoy success in the increasingly lucrative Retail Digital Media channel. Learn ‘H.O.W.’ we can help them do so.
There has never been a better time to upskill your teams
/in All, Digital, eCommerce, Retail Digital Media /by eBusiness Institute TeamOrganisations need to immediately invest in upskilling their teams and building the capabilities needed to succeed in the new world we find ourselves in.
Have you got the Product eContent assets you need to win online?
/in All, Digital, eContent /by eBusiness Institute TeamGreat Product eContent drives sales by creating excellent online shopping experiences that influence consumers to buy. Do you have all the Product eContent assets you need to win online?
Boost your brand’s visibility on the online shelf
/in All, Digital, eCommerce, Retail Digital Media /by eBusiness Institute TeamWe are experts in Retail Search and Retail Digital Media, which will help increase the visibility of a brand’s products on the online shelf and make them leap out at shoppers when they’re in a buying mindset.
Do your Sales teams need to upskill to meet tomorrow’s eCommerce opportunities?
/in All, eCommerce, eRetailer Segmentation /by eBusiness Institute TeamThe companies that thrive in the future will be the ones that prepare for change and upskill their people to meet tomorrow’s challenges and opportunities. This is very much true of companies that want to maximise eCommerce growth.
How does Retail Digital Media help increase conversions?
/in All, Digital, eCommerce, Retail Digital Media /by eBusiness Institute TeamWhat is Retail Digital Media (RDM), and how can it help brands drive sales of their products on eRetailer platforms?