Keeping you informed with all the latest news and insights from the world of digital commerce.
Knowledge is power, and using data intelligently to fully understand what really drives the purchasing decisions of your customers is priceless. […]
Trust cannot be bought; it has to be earned. Customer ratings and reviews are critical for building trust and loyalty. A recent Salsify report stated that […]
There is a critical requirement for good product images to support all content that converts. Images fall into two recognised formats, basic and advanced. […]
Livestreaming is not exactly new, but lockdowns and the surge of online shopping has rekindled brands’ awareness of the power offered by live and entertaining […]
Ad World is the largest online advertising event in the world, delivering key topics, speeches, workshops and a live Q&A session. It covers all aspects […]
In 2020, Amazon Prime Day was delayed until October due to the pandemic, yet it still resulted in record breaking sales of $10.4 billion. Prime Day 2021 […]
It is critical for brands to fully understand the impact of strategic digital content decisions and what effect they will have on awareness, sales, consumer experiences […]
Shoppertainment originated in China and it has now started to have an impact across Europe. As the name suggests, it’s a new and entertaining way for brands […]
2020 will undoubtedly go down in history as the year that witnessed a worldwide pandemic, the year that saw unprecedented changes to consumer trends on a […]
One of the leading specialists in digital commerce, we at eBusiness Institute are starting the next stage of our journey of innovation and growth […]
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