Keeping you informed with all the latest news and insights from the world of digital commerce.
Another 48 hours of bargain busting deals starts on Tuesday 12th July when Amazon Prime Day 2022 launches. What will this year’s shopping bonanza look like […]
Online shopping is currently more complicated than ever, with customers often embarking on complex multi-platform journeys when making a purchase. Businesses need to […]
Trust cannot be bought; it has to be earned. Customer ratings and reviews are critical for building trust and loyalty. A recent Salsify report stated that […]
Today’s modern marketers are very much aware that if any brand wants to be successful they must deliver a positive and superior customer experience […]
Knowledge is power, and using data intelligently to fully understand what really drives the purchasing decisions of your customers is priceless. […]
There is a critical requirement for good product images to support all content that converts. Images fall into two recognised formats, basic and advanced. […]
Livestreaming is not exactly new, but lockdowns and the surge of online shopping has rekindled brands’ awareness of the power offered by live and entertaining […]
Ad World is the largest online advertising event in the world, delivering key topics, speeches, workshops and a live Q&A session. It covers all aspects […]
In 2020, Amazon Prime Day was delayed until October due to the pandemic, yet it still resulted in record breaking sales of $10.4 billion. Prime Day 2021 […]
It is critical for brands to fully understand the impact of strategic digital content decisions and what effect they will have on awareness, sales, consumer experiences […]
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