Livestreaming: the latest trend in eCommerce

On April 30, 2019

Livestreaming is expected to become a $70.5 billion industry by 2021 and has the potential to be a powerful eCommerce channel. Let us know what you think.

On the road to success: eBusiness Institute’s expansion into bespoke, contemporary new offices

On April 16, 2019

As innovators, we are mindful that we must constantly strive to capture opportunities to evolve within the dynamic and progressive world of digital eCommerce.

Ratings & Reviews: 5 reasons why they really matter

On April 4, 2019

Ratings and reviews, also known as user-generated content (UGC), are online consumer testimonials and ratings of products or services.

Lazada offers collaborative “super solutions” to help brands win

On April 2, 2019

The Southeast Asian online marketplace, Lazada, has this week launched a series of “Super Solutions” with the aim of empowering brands and sellers to become “Super eBusinesses”.

McDonald’s; from Big Mac to Big Data

On March 29, 2019

McDonald’s has made a significant investment in its technology. The Chicago-based fast food chain better known for producing the Big Mac than big data, announced yesterday that it would be purchasing the personalization specialist company, Dynamic Yield, for a reported $300m.

Instagram’s new seamless eCommerce

On March 28, 2019

Instagram’s emphasis on clean, high-quality visuals make it the ideal showcase for products and for shopping for its one billion monthly users.

Guest Interview: eSports and FMCG marketing dollars, the perfect marriage?

On March 26, 2019

Picture the scene: the arena is packed with a swarm of excited buzzing fans in their thousands, commentators hurriedly reporting the action in every known language broadcast live on Twitch; teams are analysed, game strategy is scrutinised, past performances are debated, predictions are made.

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