Valentine’s Day can be a huge eCommerce sales opportunity for brands, so which strategies and tactics can help your company make the most of it?
About eBusiness Institute Team
This author has yet to write their bio.Meanwhile lets just say that we are proud eBusiness Institute Team contributed a whooping 14 entries.
Entries by eBusiness Institute Team
What will the most important eCommerce trends of 2020 and beyond be? That’s the question that we put to our team of experts, who between them have an incredible amount of experience of advising brands on successful eCommerce strategies.
We’ve told you about how our CEO Luigi Matrone is among the experts at Davos 2020 and have shared the key learnings from the ‘Shaping the future of consumption’ session. Here, we pull out the highlights from ‘Shaping the future of the digital economy’.
While our CEO, Luigi Matrone, is participating in Davos 2020, we want to share some of the great content coming out of the sessions taking place under the theme ‘Better Business’, such as ‘Shaping the future of consumption’.
eBusiness Institute CEO, Luigi Matrone, is once again joining some of the world’s foremost thinkers in Davos, Switzerland for the World Economic Forum Annual Meeting, 21 – 24 January
As we approach the end of the calendar year, we wanted to recap – particularly for new readers of this blog – some of the best actionable eCommerce learnings we have shared here during 2019.
Data & Analytics give businesses a competitive edge by allowing them to understand their customers, be agile, move quickly to take advantage of opportunities, boost sales, improve efficiencies and, ultimately, drive profitability. But what are Data & Analytics, exactly?
Annual shopping day Cyber Monday consistently outperforms the more talked-about Black Friday, and is an increasingly competitive battlefield for brands. Amazon expert Jérôme de Guigné reveals ways that brands can come out on top.
Black Friday spending continues to go from strength-to-strength, but how can brands keep ahead of the competition? Amazon expert Jérôme de Guigné offers some great tips.
This is the third and final part in our blog article series based on the keynote our experts delivered at the PRS IN VIVO business breakfast. In the first, we covered the evolution of the consumer journey; in the second, how the retailer landscape is changing. Here, we give you a flavour of the tried-and-tested methodology we use to help brands select the right retail partner.